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Luxury Brand, Luxury Living

Luxury Brand, Luxury Living


There is a new approach to the idea of luxury growing specifically within our generation that puts the subject in an entirely different (and perhaps to older generations an alarmingly inclusive) light. It is not that we no longer want nice things–instead, we are beginning to realize that the existing definition of luxury is too simple.


There is a new approach to the idea of luxury growing specifically within our generation that puts the subject in an entirely different (and perhaps to older generations an alarmingly inclusive) light. It is not that we no longer want nice things–instead, we are beginning to realize that the existing definition of luxury is too simple.


Gallotti & Radice


Two minds, one aspiration, and a desire. The desire to create, transform and interpret. A common passion: glass. This is how a laboratory of idea was born. It was 1955. Pierangelo Gallotti and Luigi Radice founded an artistic space dedicated to glass decoration. Tradition and innovation blended and created a small and precious production. The first inventions were lighting fixtures, furniture items, & mirrors. All unique pieces. All exclusively handmade.  Made in Italy: being their tag line, the finished product expresses excellence, quality in details, finishes and shapes. This is possible thanks to the experience that the company has gained over the years, always growing with a precise goal: to produce objects designed to last over time.


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Armani Casa


Synonym of lifestyle, elegance and style, was born from the dream of living by Giorgio Armani: an intimate but sophisticated and unique place where you always find comfort and harmony. Would YOU pay £1.4million to live in the world's tallest block of flats? Giorgio Armani to design super-swanky Mumbai apartments (India) in 117-storey skyscraper. 


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Porada


Porada's collection is wide and varied, made up of a multitude of occasional furniture developed in cooperation with designers as Tarcisio Colzani, Marconato & Zappa, Opera Design, Giovanna Azzarello, Marelli&Molteni, Giuseppe Viganò, Gino Carollo and Stefano Bigi among others.


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We seem to be shifting our sights from acquiring things to acquiring experiences. Our luxury is focused less on the infamous Jones’s and more on our personal quality of life. We are not content to take up space and to buy what is sold to us–we have the need to see things, to understand art, and to drink deeply of the incredible beauty that technology has shown us exists outside of our home sphere. Not only are we exponentially more aware of the value of quality, craftsmanship and culture, but we also have more access to these things than ever before.

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