With the bulk of international buyers already in Valencia, the business and the closing of the first orders has been a constant throughout today, including new collaborations in the integral furnishing of public spaces such as hotels or restaurants, which is commonly called contract channel. In this sense, more than 50% of Habitat's exhibitors are dedicated to a greater or lesser extent to this distribution channel, so Habitat offers them a platform of first order to search for new customers among the 56 markets present. This was in fact a great opportunity for Casaitaliana and Eurooo to come to meet new customers and affirm its brand awareness even more.
The event has dedicated its activities to this channel, with the celebration of two days in Agora nude space, followed by a good number of professionals and prescribers of this sector willing to know more and get new deals. The conference 'The progress and future of the contract' was held this morning, co-organized with the Vía Group which will have the presence in its panel of speakers from prominent professionals.
Later, during the day, another interesting event was celebrated. This time, the attention was focused on the most industrial variable of this sector. The symposium, organized by Ecus Sleep, was attended by representatives of specialists from various firms. The day has been completed with the presentation of the digital commerce platforms.
As you can imagine, Feria Valencia organized the most important gathering in Spain dedicated to design supported by the industry’s most representative associations.
Apart from meeting and occasions to meet new customers, there were also opportunities to listen to some interesting lectures: as a part of Ágora nude, there were lectures about Pedro Miralles by Pilar Mellado; a presentation of the 18/20 Review of Trends in Interiors; a fascinating talk on 3D printing by Carmen Baselga and Héctor Serrano; an intriguing presentation by Miguel Herranz, and another by Pablo Rubio, designer at Erretres. The session ended with a ‘workshop’ organized by Actiu, during which the company handed out the ACTIU / nude prizes, and an ‘afterwork’ pepped up by Cervezas Turia.
The day ended with an exclusive private cocktail party only by invitation, which was organized by Mariner. And what’s new? Eurooo has been invited cordially to attend! We will bring you more news as tomorrow is the last day of the fair, please stay online to get yourself updated.