The name ChiCura is composed of two words which are very important in relation to the thoughts and dreams behind the brand. Chi comes from the Chinese qi and means life energy. Cura is the Latin word for care. In other words, caring for life ! ChiCura – A Danish design brand in photo art. “One can make a difference to many but with help, the difference can hit innumerable” It is a crucial factor for us to make choices that go in the sustainable direction. We believe that the combination of delicious Danish design and respect for nature, animals and future generations is the only way forward.